How It Works

The Love Is Essential website provides an exciting one-of-a-kind opportunity to turn a personal gift-giving occasion into two celebrations of love: one for your jewelry recipient partnered with a second for a much deserving local not-for-profit organization.

Participating is easy: simply click on the Shop Now tab and choose your category. Then the fun begins as you peruse 30 unique items, in a variety of price ranges, from which to choose. Once your selection is chosen, you have the opportunity to place your bid or choose "Buy It Now!".  Once the auction has ended (and you're the highest bidder) or you've selected the "Buy It Now" option, you'll be guided to the checkout area where you will be asked to choose a recipient organization and from there, to complete your purchase.

Selections will change as featured items sell so remember to check back regularly for new opportunities!

100% of funds above the starting price will be donated to the organization chosen from each purchase.

(The starting price of each item is below Emerald City Jewelers' cost; BUY IT NOW is retail price.  Username for the current highest bidder will be displayed. Ring sizings and stone setting is available at a discounted rate from Regular Retail Price. See store for details. No other coupons or discounts apply. )